Why the Next Platform You Buy Will Probably Fail You Too
American businesses collectively spend billions each year on software that underdelivers—not because the tools are bad, but because the problems they're meant to solve were never really technology problems to begin with. Understanding the difference between a genuine tool gap and a process failure is the most valuable diagnostic skill a modern operator can develop. This article examines why solution-shopping has become a reflex and what a more rigorous approach looks like in practice.